NEWS: www.macnews.de This German Newssite sais that Apple has bought Emagic!

> NEWS: > www.macnews.de > This German Newssite sais that Apple has bought Emagic! LUG OK I have a Mac and would never use anything else but who cares... I went away for the weekend and I come back and it seems all hell has broken loose in Logic land! First It turns out the logic control hardware is *not* exclusive to emagic and now "Apple acquires Emagic". This is bad. It seems beyond belief. IS THIS A JOKE???? If I was a LAWP user right now I would be in tears. This is just beyond terrible for them. I would GLADLY SIGN A PETITION right now. My thoughts: This does not bode well for emagic. Why are they being "Acquired" by Apple? Did they over extent themselves with Logic control? Is that why Mackie can now brand it for other sequencers? What do (did) the employees know, they must feel terrible. What will happen with the brilliant Michael Hydan? Logic Control was his concept and I believe he had something to do with windows support also. Sorry I am just typing in a haze here... I have a bad feeling about all of this. There is no way the brass at emagic agreed to this unless the company was in some kind of trouble . They would never screw over half their customers. This must be coming out of the blue. They talked about cross platform support for the Logic Key. Were always adamant about LAP being cross platform. This was *not* a plan WHAT IS GOING ON HERE??? As someone who earns most of his living with these products I have a sinking feeling. And Im not even a PC user... To say they have been screwed is mild. This is probaly the hugest blow to PC users in the histroy of music production software. PS How does the following read now in the light of being Emagic "acquired" and the appearance of "Mackie Control" (Performer Control) From Oct 13, 2001 "News' It is quite astonishing just how large an expenditure in terms of human and financial resources is required in order to reach the ambitious goal that we have set for Logic 5 and Logic Control: to offer the most intelligent and complete integration of music production software and hardware controller yet available. A core team of more than 30 hardware engineers, industrial designers, software developers and product managers have been working for almost a year on this exciting project, and the accumulated development costs have long since passed the 1 million Dollar mark. While this is a much larger amount than Mackie and Emagic had originally calculated, the clear benefit is that Logic Control has also become much better than originally planned. This applies, not only to the quality of the total concept, but also to the quality of the individual components such as displays, faders and switches. In spite of this, we, together with Mackie, have decided to calculate the recommended retail price as narrowly as possible. After all, this product was also developed to make the advantages of professional hardware controllers, which have so far only been accessible to customers with considerable financial resources, affordable for as many studios as possible - for even more creative options and pleasure during music production. <snip> Sven Junge, President/CEO Peter -- Peter Bond _____________________________________ Online Résumé (Updated March 2002): www3.sympatico.ca/pdbond _____________________________________ VAD PDB 5.5 Virtual Drum Machine Sequencer for ESX 24 & Logic Audio 4.7 or greater More info and a demo at: http://www3.sympatico.ca/pdbond/VAD.html

on 7/1/02 7:36 AM, Peter Bond at pdbond@... wrote: > This does not bode well for emagic. Why are they being "Acquired" by Apple? > Did they over extent themselves with Logic control? Apple acquiring Emagic is a clear sign of success. Companies get bought out by larger, successful companies because of their attractiveness. Logic has risen to the top. That makes Emagic an attractive partner for Apple's grand plan. The upside is that the funding for Logic's development has much deeper pockets now. Final Cut is a great example of creative empowerment brought about by Apple. What is regrettable is that it is platform exclusive. DC